Knowing which types of PPC are most effective at the different stages of the sales funnel can lead to the best results. The reason for
If you are stuck with only using Google AdWords, then this article is for you. If you are using other platforms, you don’t need to
Marketers have to keep up with the increasing demands of consumers. But one entity that has been updating itself, is Google. In fact Google has
Campaign manager hate them, but they can’t avoid them, but PPC reporting is an obligatory. Producing an easy to grasp report that contains tons of
The goal of an e-commerce account is to improve ROI. Yes, marketers and businesses have one common goal, to driving revenue. It’s that simple. There
Hiring a PPC agency based on their promises might not be a process that builds confidence. There is a risk and even worse a massive
If your mobile PPC strategy is not set up, you have a problem. Mobile traffic has already become the fastest growing and most significant segment
Let’s just say it, mobile is it. Stats indicate that mobile continue to be the growth platform for people gaining access to websites, and it
As search engines have been optimized around users’ requirements and their search experience, Google has been promoting content that is both relevant and valuable to
As marketer are so dedicated with their AdWords or even other PPC campaigns, there is a little problem that you might not think is a
