If your mobile PPC strategy is not set up, you have a problem. Mobile traffic has already become the fastest growing and most significant segment
Let’s just say it, mobile is it. Stats indicate that mobile continue to be the growth platform for people gaining access to websites, and it
As search engines have been optimized around users’ requirements and their search experience, Google has been promoting content that is both relevant and valuable to
As marketer are so dedicated with their AdWords or even other PPC campaigns, there is a little problem that you might not think is a
Each time someone clicks on an advert you have on digital marketing channels like Google AdWords, you pay for that click, but this advertising will
The errors of beginners to the world of PPC is so obvious, almost scary at times. What is worse is those that have touched on
Pay per click (PPC) is pretty simple: Search engines like Google and Bing allow businesses and individuals to buy listings in their search results. These
It’s simple, keywords activate your ads. The knock-on of that, is that you need to make sure that you create and maintain an excellent keyword
Pay per click (PPC) marketing, which also known as paid search marketing, might seem overwhelming, but it can be an effective means for a corporation
Pursuing customers across devices often leads to more clicks from the same customers throughout the buying process but not always to higher conversions – particularly
