Basic
$199/moBelow DA/DR targetNot a fitExcluded from recommendation
NewsPass: Publish on 100 News Sites
Unlimited Access | Future-Proof News Distribution: Publish fast, build trust through editorial coverage on independent media, boost SEO — and get discovered by AI-driven search engines.
- Earn Trusted Backlinks & Boost SEO + AI Visibility
- Publish Directly On The Google Newsfeed 24/7
- Cut PR Costs, Maximize Profitability, Accelerate Growth
- Trusted by Leading PR, SEO Agencies, and Growth Marketers
Choose Your Access Plan
See our bulk pricing plans, designed to help you scale faster
Basic
Focused entry plan
$199/month
50
monthly credits
7
publications
- Access 7 publications with fast submission and instant editorial feedback
- Submission, status and live-link tracking
- Medium-DA publications with a balanced DoFollow and NoFollow link mix
- Search, news and AI-discovery opportunities
- Bonus: Newstrail author profile with 200 additional posts/month Newstrail is an independent news site popular with Bing, Newsweek distribution and AI citations.
Silver
For growing teams
$399/month
100
monthly credits
15
publications
- Access 15 publications with fast submission and instant editorial feedback
- Submission, status and live-link tracking
- Stronger-DA publications with broader DoFollow and NoFollow coverage
- Broader search, news and AI-discovery opportunities
- Bonus: Newstrail author profile with 500 additional posts/month Newstrail is an independent news site popular with Bing, Newsweek distribution and AI citations.
Best for agencies
Gold
Maximum network access
$599/month
200
monthly credits
100+
publications
- Access 100+ publications with fast submission and instant editorial feedback
- Submission, status and live-link tracking
- Highest-DA publication mix with maximum DoFollow and NoFollow coverage
- Maximum search, news and AI-discovery opportunities
- Bonus: Newstrail author profile with 1,500 additional posts/month Newstrail is an independent news site popular with Bing, Newsweek distribution and AI citations.
CEO at SEO & Web Design Agency
"Absolutely loved working with Sitetrail! They've been a game-changer for my digital marketing needs. From SEO magic to getting us noticed with their PR skills, and even sorting out our social media verification, they've done it all with style. Their team's super responsive and knows their stuff inside out, making everything seem easy. Plus, the results? Wow, just wow. My business has seen a real boost, and it's all thanks to their expert strategies and connections. If you're looking to up your digital game, Sitetrail's the way to go. Couldn't recommend them more!"
CEO of a private bank
"Exceptional results from a company that consistently upholds its commitments and delivers on every promise with integrity. If you need a top-notch bespoke media company to assist you, this is who you should choose! Communication was effortless and some of the project turnarounds were in less than 24 hours. I can honestly say that every job with the Sitetrail team has been better than expected, and I will definitely be rehiring them again!"
Chief Marketing Officer
"As a professional marketer, I have used Sitetrail's PR services and LinkedIn Lead Gen services for a variety of clients. They are reliable, honest, efficient and affordable. I will use them again and again because I know I can trust that they will deliver! Well done to Adriaan and team!"
CEO at a large PR agency
"Amazing customer service! I have been blown away by their support. We submitted 30+ articles with them and after a day already got updates for them all. Adriaan has been super helpful too, by giving us additional services we could offer to our clients! Highly recommend them to anyone!"
AI Visionary, IEEE.org
"If you’re looking for a partner who understands media and delivers results, I highly recommend working with Adriaan and the Sitetrail team
I’ve had the pleasure of working with Sitetrail and Adriaan on two separate occasions, and each time the experience has been excellent. Adriaan was thoughtful, professional, and committed to getting the job done right."
Film producer, Los Angeles
"Love Adriaan!!! We've done several projects together and he's simply the best. Very hard-working, quick, wonderful person to work with and know! 10 out of 10 stars!"
CEO at Chillweb design group
"Adriaan and team are outstanding professionals. Delivered exactly as promised and well worth every dollar. Highly recommended!"
(Medical Research Organization)
"At the beginning, I asked several questions by email. To my surprise, rather than going through the tedious and time consuming process of back and forth emails, Sitetrail phoned me directly to help expedite the process. Everything was explained and settled very quickly. They walked me through the process and, subsequently, further email correspondence was answered without delay. They have very skilled writers and the release was published by many reputable media outlets. Great exposure. I'm very satisfied."
Unlock Key Benefits
Unlock Key Benefits
8 Reasons Agencies Love NewsPass
1. Exceptional value at scale
NewsPass credits cost approximately $3–$4 each, giving agencies predictable costs and stronger margins than purchasing individual placements.
2. Fast submission and instant editorial feedback
Submit through one streamlined interface, receive immediate editorial guidance and correct issues on the spot—without waiting for manual feedback.
3. Access to an independent publication network
Choose from 7, 15 or 100+ publications depending on your plan, with coverage across multiple industries and editorial categories.
4. Unique content and a natural link mix
Publish unique articles across sites with varying levels of domain authority and a balanced mix of DoFollow and NoFollow links.
5. Greater search and AI-discovery potential
Create more opportunities for your brands to appear across Google, Bing and AI platforms including ChatGPT, Gemini, Grok and Perplexity.
6. One dashboard from submission to live link
Track submissions, editorial status and completed live links in one place—without scattered spreadsheets or manual chasing.
7. A scalable publishing engine
Maintain a consistent editorial calendar and manage repeat publishing campaigns for multiple clients without pitching every article individually.
8. Newstrail publishing included as a bonus
Every plan includes a professional Newstrail author profile with 200, 500 or 1,500 additional posts per month. Newstrail performs strongly on Bing and can benefit from Newsweek distribution and AI citations.
Client Results In The News:
“..An 80X factor: last month our agency added 200 client posts valued at $60K. All for Just $599..”
“..Sitetrail got us the same results as BusinessWire for a FRACTION of the price..”
Niches included: /technology /business / finance /travel /dating education /entertainment + 1 Health news site
How It Works
NewsPass gives digital marketers, PR professionals and SEO teams streamlined access to a network of independent publications—without repeatedly pitching individual editors.
Basic, Silver and Gold plans include 50, 100 or 200 monthly submission credits, instant editorial feedback and access to a growing selection of publications. Content may gain visibility through search engines, Google News, Bing, AI discovery platforms and wider syndication opportunities, depending on the selected publication.
Available sites span authority levels from approximately DA/DR 35 to 79, covering Business, Technology, Entertainment, Health, Crypto and other industries. The network provides a varied mix of do-follow and no-follow links, with images and video embeds supported by many publications.
Agencies can manage publishing for multiple clients, while businesses can build consistent visibility through original industry news, analysis and brand stories.
In fact, quickly read all our FAQ’s below to answer all your questions before joining us.
Execute In 3 Easy Steps
01
Choose a Publication
Browse the publications available within your plan and select the best match for your article, industry and campaign objectives.
02
Submit & Refine
Add your article and receive instant editorial feedback based on the publication’s requirements. Make any necessary changes immediately, then submit it for publishing.
03
Submit & Refine
Follow every submission through publisher processing to completion. Status updates, customer messages and live links appear directly in your NewsPass dashboard.
100% White Hat + White Label!
NewsPass is trusted by PR agencies, SEO professionals and in-house marketing teams. Participating publications maintain their own editorial standards and do not operate as open link-selling platforms.
Sitetrail’s subscription fee covers access to the platform, editorial supervision, publication coordination and digital-asset hosting. Every article must be original, relevant and suitable for the selected publication.
Instant Access and Fast Submission
Subscribers receive immediate access to the NewsPass dashboard, where they can select publications, submit articles, receive instant editorial feedback and track each submission through to its live link.
Every plan also includes a professional Newstrail profile with additional monthly publishing capacity. Depending on the chosen package, subscribers receive 50, 100 or 200 monthly credits across publications ranging approximately from DA/DR 30 to 79.
Built for Consistent Publishing
NewsPass helps agencies and businesses maintain an organised editorial calendar without repeatedly pitching individual publishers. Teams can manage multiple campaigns, publish original industry news and build sustained visibility across search engines, news platforms and the wider digital ecosystem.
SAVINGS CALCULATOR
Calculate Your NewsPass Savings
Target DA / DR
$
10 placements
At 10 placements/month and $199 per placement.
Silver
$399/moBest-fit monthly savings$1,59180% lower cost
Gold
$599/moSave monthly$1,39170% lower cost
Frequently Asked Questions:
To benefit from this awesome no-pitch solution which is safer for SEO and more trusted by your target audience, there are some quality requirements to be familiar with. As you transition away from harmful duplicated press releases to this revolutionary concept, please consider the FAQ’s before onboarding with us:
Can These Sites Be Accessed Without A Subscription?
Yes. NewsPass subscriptions offer the best value for businesses and agencies publishing regularly across multiple news sites.
If you only need an occasional article, you can purchase individual placements through our Guest Post Marketplace, where you can browse available publications and choose the most suitable option for your campaign.
ChatGPT Search and Generative AI results
Pattern recognition in AI is the process where algorithms identify consistent themes, relationships, and corroborated information across data sources. For advanced AI systems like ChatGPT, Google Gemini, Google Search, and Bing AI, detecting consistent, high-quality information across multiple sources is essential for delivering accurate and relevant results.
For SEO practitioners, publishing multiple unique news articles across reputable sites is crucial. These systems rely on corroborated content to assess credibility and authority, making your content more likely to rank highly and be surfaced in AI-driven results. Newspass provides the easiest way to access a large network of sites, enabling you to produce consistent, high-quality content at scale. This supports AI’s ability to recognize patterns and amplifies your visibility across search engines and AI platforms.
News sites included in each package:
To see our full list of sites please see the this sheet.
The “basic” package costs $199/month and includes 7 X domains.
The “silver” package costs $399/month and includes 15 X domains.
The “gold” package costs $599/month and includes 100 X domains.
The domain authority of each news site is also indicated on the sheet in the DA/DR column.
For agencies: How profitable is this?
Agency profit examples:
Agency sells 12 outreach articles @ $300
Gross income: $3600
Less subscription -$199
Net profit: $3200
Agency sells 24 articles @ $300
Gross income: $7200
Less subscription -$199
Net profit: $7000
This article explains how social media agencies use the tool to boost their revenue.
Google Newsfeed, xAI / Grok and AI Citation
Some publications available through NewsPass are included in Google News, while others gain visibility through Bing and wider distribution opportunities—including occasional Newsweek syndication.
But discovery is no longer controlled by Google News alone. AI-led discovery—particularly xAI’s Grok and X ecosystem, alongside ChatGPT, Gemini and Perplexity—is rapidly challenging traditional news feeds and changing how audiences find and cite content.
Many publications in our network allow AI crawling and are positioned for this broader discovery environment. NewsPass provides streamlined access without requiring hours of individual journalist outreach.
For the strongest results, publish original, topical content consistently and choose publications relevant to your industry and campaign.
Fair Usage Policy
Fair usage policy:
To ensure that all participants are successful and profitable – and that the editorial process and quality of the participating websites are not compromised, the following fair usage policy will apply:
- The monthly limits specified to each tier as specified above in our pricing table will apply.
- Editorial guidelines: Each website may have editorial guidelines, to do with minimum word-count and allowable topics/niches. You are responsible for meeting such guidelines. Doing this will ensure that posts go live without delay.
- Reseller policy: Users cannot resell the same unlimited package to others for a monthly recurring fee. Any guest posts / sponsored posts must be sold individually.
- Gambling/Casino Health, Adult, Pornography links and content are strictly not allowed
- FAKE NEWS: News editors will NOT allow fake news to be distributed. All information needs to be accurate.
Breaching this fair usage policy will result in account suspension.
Can This Be Used for Affiliate Marketing?
Yes. Affiliate marketers use this as a shortcut to save time: no need for your own costly website if you can use an established high domain authority site.
You can add one to four affiliate marketing links per article on most sites. Just ensure that the niche you target is relevant to the news site you choose. For example, if you market a health product, do not post it’s content on our Tech news sites. Ensure relevance to the site and it will be the perfect solution.
Profile Requirements
Most content is submitted to 3rd party journalists and bloggers and not under your own profile.
We also have a complimentary profile service to improve your credibility across ai platforms and Bing.To make this concept work in your favor, creating a credible profile is important. You will craft an author bio and send it to us. We may suggest adjustments in some cases.
What a profile should look like:
Look at any good CNBC or Businessinsider article and see the author profile. This is exactly what your author profile should look like: It should convey expertise and trust. Even if you do work in the PR industry as an agent – you’d need to be smart about this and create a suitable, trustworthy profile.
What a profile SHOULD NOT look like:
“Best SEO and PR Expert with 10 years experience writing for Forbes and CNN”
Any outright self-promotion or stating that you the author is a PR or SEO expert is not acceptable.
If you are a SEO Expert:
Then be creative and create a general news writer or analyst profile, this will not give the game away – and this is what smart SEO people do!
Can My News Reach Journalists?
We created this service because the concept of using traditional duplicate newswires is flawed: journalists are independent thinkers who want to find their own stories fresh from the Google Newsfeed, not “promoted” via a newswire!
With this package our clients have unlimited access to numerous Google News outlets – and those who create interesting stories, reach journalists.
However: if this service is used to create blunt adverts that are overly promotional, expecting journalists to pay attention to it will be unrealistic.
What If My Posts Are Declined?
Editors will be fair and reasonable to uphold the quality guidelines stated here – clients need to do the same when producing and submitting content.
If you post is declined, a reason will be provided. You can then change the post, or change the publication.
Can You Provide A Sample Client News Profile?
Yes. This is one of the most popular PR services used by agencies worldwide. Contact us if you would like to see a sample profile before proceeding.
Content Quality Requirements
The good news is that you can use AI to assist in the writing. We launched a full GPT coach all our clients can access. We have five core quality requirements that should be adhered to for all articles:
- Must be 700 words or longer.
- Each article must be 100% unique. We do not publish duplicate content that is already published elsewhere. You cannot submit one article to multiple sites on our list.
- Articles must be RELEVANT and allowed by the publication. For example, some sites accept medical content, some do not.
- For content to be included in the Google News feed, it must have a newsworthy title and 1st paragraph, which is genuine, true news.
- Articles cannot usually be sales-orientated or sheer self-promotion. If this is the case, notice that the article will be marked as sponsored by editors.
- You should own the rights to your own unique image OR design an new one in Canva / Photoshop. Using images that belong to others is not allowed.
Notes on editorial standards:
Meeting article quality requirements are important. Here you can see guidelines on how to write editorial news.
No article is guaranteed to be published regardless of quality and all articles are subject to meeting editorial requirements.
No editorial and language assistance is available to authors, therefore a good command of English is required. We liaise with editors to ensure they received compliant content for publication, not to bypass their realistic expectations.
If you require a writing service to make the most of this package, then consider this content writing service.
How Many Links Can I Place in One Article?
Best practise is to have ONE link to your own website and one or two links to external authority sources such as Google Scholar or a government website with statistics etc.
The unsophisticated and outdated method of “link stuffing” multiple links to one domain into one article will harm your SEO reputation and we support editors’ rights to remove such content or to remove excessive links.
Who is this for ideally?
This service is suitable for clients who write their news own content.
This unlimited access package is a good fit for the following types of clients:
- Content marketing specialists and SEO practitioners who want an advantage in the Business, Finance & Tech sectors
- In-house marketers and communication specialists
- New journalists who seek to build a strong portfolio of online thought leadership
- Digital PR specialists seeking to expand their reach
- Businesses who want to reduce the high and obtain an alternative to Reuters, Cision & PRWEB.
- Business owners & executives managing their own PR
Need writing? As an extra, you can use our content writing service to produce your content.
Alternatively, to tap into some of our other news partner websites not listed here: If you require a writing service, or need lower volume higher quality packages then please search our PR options by industry here.
It is also suggested that clients make use of other stronger editorial news options throughout the year. These news packages should be specifically for your industry. To get find great additional options to add, search PR options by industry here.
Is This A "Newswire" Service?
NO. This is not a newswire service. It is much better. This is your gateway to appear directly in Google News. Please read these definitions for more clarity:
A Newswire service duplicates your content onto other news sites, which can in term be harmful for SEO. Google only shows the first publication as it disregards duplicate content.
An Editorial News site is typically approved by Google News, and adheres to high editorial standards. It does not publish duplicate content and only accepts content that is 100% unique.
How Will This Help Me Beat Duplicate Link Spam?
The problem with traditional press release platforms: When you use the wrong newswire which duplicates your content, you have zero control over link duplication and get penalized by Google. For example, if you have 50 news posts, all containing this anchor text:
“Visit This Website”, “Visit This Website”, “Visit This Website”, “Visit This Website”, “Visit This Website”, “Visit This Website”
Most of the time when Google sees this, it treats it as LINK SPAM.
Solution:
Because NewsPass requires all your articles to be unique, it gives you the opportunity to have a unique link anchor in each, article, which would look like this:
“Visit This Website”, “Read More”, “Visit our homepage” etc. etc.
This safe practise is unlikely to trigger a spam penalty – hence this is how professionals do it.
What Are The Benefits of Google News Articles?
These articles are seen as authoritative. They attract more links and are therefore better for SEO, Reputation Management and PR.
Being seen as an authority in the news on a specific topic, also helps with business development and branding.
How Do I Target An Industry?
You will have an opportunity to target the 360M+ monthly users who regularly use Google News. Google targeting is more advanced than outdated Press Release Wires that sends spam to journalists. It works by using the keywords in your articles to target users as follows:
a) Interest feed: Since Google has a history of what a user is interested in, it will show similar news content in their feed every day. This happens without the user necessarily searching for your content, due to their previous behavior.
b) News searches: People who search for specific keywords will see specific, related news.
Targeting is thus done via keywords – and that is why a lot of news writers include the names of popular competitors and other major trends: to attract more attention. You’ll be able to do the same.
How Will This Improve My Results?
If you used traditional and outdated press wires which duplicated your content: This approach will give unique content, all indexed in Google News, with links that are valuable for SEO.
Some news you will be able to submit under your own name using the relevant tone, and other news you’ll be able to submit via another authoritative author – which is useful for quoting your own company.
Subscription and Cancellation Policy
- This is a simple monthly recurring subscription service which renews every month.
- Clients will be charged for 1 month when signing up.
- Clients can cancel it anytime, at which point we will stop billing you.
- If a subscription is cancelled, you will not pay for another term.
- No refunds will be made if you terminate the subscription.
How Do I Publish My News & Content?
Our publishing dashboard is trusted by agencies because it is powerful and simple to use:
Choose a publication in the dashboard → submit the article → receive instant editorial feedback → make any edits → track publication and the live link.
Will The Site List Change / Evolve Over Time?
Over time our site list evolves. Some sites may be added or some may be retired. Over the long term it is good to have link diversity across a number of sources. We will keep you updated – and our latest list can always be seen here.