Stan James Online, which is a leader in offering sports betting and horse racing, was taking over by the Kindred Group in September 2015. The company grow from its 1973 start-up, as a single betting shop in Wantage, Oxfordshire. The company was later brought out by Unibet Group, which in turn was acquired by the Kindred Group. Still, the buyout of Stan James Online was also a sign of the Kindred Groups expansion into the UK market. Nonetheless, the brand StanJames.com is accessible worldwide, with players from 120 countries worldwide, but the UK market and UK customers are their main focus. The CEO to ensure the company grows, is Denis Kelly.
Stan James is operated by SJU Limited, which is registered in Gibraltar. As for its gambling licences, it is licenced in the UK, Ireland and in Gibraltar.
The casino offers sports betting, casino games and poker, but no bingo is offered. The games are offered in Chinese, Czech, English, French, German, Greek, Italian, Russian, Spanish, Swedish, and Hebrew. The company sources their supply of games from software companies like NetEnt, Microgaming, NYX, Amaya (Chartwell), Novomatic, Realistic Games, Williams Interactive (WMS), 2by2 Gaming, Quickspin and Evolution Gaming. In terms of Microgaming Casino, Stan James provides its members to popular games such as Immortal Romance slot, Game of Thrones slot, Thunderstruck II slot, Hot as Hades slot, or Bridesmaids slot.
The sort of sports that Stan James focuses on, includes football, golf, cricket and horse racing. However, in recent years the company diversified into desktop and mobile casino games, which includes slots, live casino and poker games, as well as table games. In terms of table games the company provides players a choice between different types of blackjack, baccarat, and roulette, as well as many casino poker games. For video poker, there are prevalent titles to pick, like All American Poker, Play 4 All American Poker, Joker Wild, Play 4 Joker Poker, Deuces Wild, and Play 4 Deuces Wild. Plus, Stan James has a live casino room. Here players can play against professional dealers. These live games are powered by Evolution Gaming and comprises games like Live Roulette, Live Blackjack, Live Baccarat, Live Three Card Poker, and Live Hold’em.
Still, the company is focused on its bookmaker division. As a result, they cover horse racing and soccer, which are the main staples of betting in the UK. Other sports they focus on are American football, Athletics, Aussie rules, Baseball, Basketball, Bowls, Boxing, Cricket, Cycling, Darts, Futsal, Gaelic sports, Golf, Greyhound racing, Handball, Ice hockey, Motor racing, Pool, Rugby, Snooker, Soccer, Table Tennis, Tennis, Volleyball, and Winter sports
The good
• Casino bonuses are provided
• Free spins are available
• Games can be played on mobile devices using iOS and Android platforms
• 24/7 support is given via email and phone
• Player data is protected with SSL encryption
• The company is audited by TST
• Players can use cards, the bank or eWallets to manage their funds in their account with them
• Mobile betting available
• No withdraw fees.
The bad
• Restrictions as US players may not play
• The toll-free phone number for support services is for UK residences only
• The company is very conservative, as it will close accounts or ban players without reason
• They limit high winning players
• The website lacks a search bar.
